Anyone building a personal brand knows that the more attention, the better. But how do you gain the right kind of attention—media features and audience growth—that positions you as an expert in your industry? This discussion with public relations pro Kristen Elworthy details the intersection between a personal brand and PR, and offers practical advice for an expert positioning strategy. Whether you’re in the early stages of brand building or looking to up-level your impact, this episode is full of useful insights and advice to grow your influence. Learn more about Kristen Elworthy at http://sevenhillscommunications.com/.