Episode 36 | The true ROI of writing a book

Many aspiring authors anchor to one thing early in the book-writing process—often before they’ve even written a word: potential book sales. They do the math: how many books will I have to sell to make back my investment (time and money)?   But that’s a false equation, because the true ROI of a book isn’t […]

Episode 35 | Busting 5 book-writing myths—and why you should write yours

  Over the past decade-plus in the industry, I’ve heard every reason for not writing a book. And inevitably, those “reasons” are connected to myths—untrue beliefs that stop would-be authors before they even get started writing their books. In this episode, I bust five of those myths and explain why now, not later, is the […]

How to turn your expertise, idea, or story into a successful book

It wasn’t that long ago that I was dreaming of writing a book. In fact, it had been a lifelong dream, born in second grade in the pages of The Chronicles of Narnia and my first medaled poem. Since elementary school, I have been obsessed with words. In junior high and high school, I took […]

Episode 34 | What it’s like to write a book with leadership advisor and NBS student Mike Green

  In 2020, Mike Green’s wife said to him, “You should write your book.” Like so many of us, Mike was at home, shut off from normal life during the earlier days of COVID. Days later, he joined Nonfiction Book School, my program for aspiring authors. This week on the podcast, Mike Green shares his […]

Episode 32 | Write that book: a conversation with author and NBS student, Lindsey Weigle

In this podcast episode, I connect with author and Nonfiction Book School student, Lindsey Weigle. Lindsey joined Nonfiction Book School last fall to finish writing her book, Enough Already. The first two-thirds of the book came easily, and while she was driven to complete the first draft of her book, she was stuck and unsure […]